Fri, 29 Aug 2025 12:00:00 GMT
–
Other ideas/suggestions
–
Accepted
Partner shared pain point when training internal teams on various propensity tools: SPARK, CloudAscent, LightHouse, & MPX on wording/descriptions, noticing that our GTM resources & Learn article descriptions of the tools can be misleading in wording insinuating net "new" customer propensity versus "existing" partner- customer propensity. While our data propensity models are referring to opportunities exposed within a partners existing associated customer base, our GTM PB/learn doc refer to terminology such as customer "acquisition", and "prospect" which can imply there being net new logo propensity data. This can cause confusion for customers when training internal teams, sellers, alliance managers, or when presenting to leadership internally and can require mismanagement of expectations. Attachments Referring to:CloudAscent Partner Center Learn Portal - Partner Center | Microsoft LearnSPARK Propensity in Partner Center Insights - Partner Center | Microsoft LearnFY26-Security-Commercial-Partner-Playbook (5).pdf